Apply — The Incubator, Cohort 1

1

About You

Full name *

Email address *

City / neighbourhood *

What's your current job or situation? *

We're looking for career changers — people transitioning into food as a primary focus. Tell us briefly where you're coming from.

2

Your Food Product

What food product do you want to build a business around? *

Describe your product, who it's for, and what makes it different. A sentence or two is fine.

Where are you right now with your product? *

I have a product idea but haven't made it yet I've made it at home and people love it I've sold some informally (friends, markets, Instagram) I have an existing small food business I want to grow

Do you currently hold any food business permits or sell commercially? *

The Incubator is for people starting fresh. If you have an active food business, our standard membership may be a better fit — and we'll let you know.

No — I'm starting fresh I've sold a bit informally but nothing formal I have some permits / a registered business already I have an active food business generating regular revenue

3

Commitment & Fit

The program runs every Saturday for 6 months (Sep 6 – Feb 28, 2027). Are Saturdays consistently available for you? *

Yes — Saturdays work well for me Mostly yes, with a couple of exceptions I have some regular Saturday conflicts

Why do you want to join The Incubator — rather than just renting kitchen time independently? * Most important question

This is the most important question on the form. We're looking for people who value the structure, the cohort, and the guided process — not just kitchen access.

What's your biggest fear or obstacle when it comes to starting a food business? *

4

Practical

The total program fee is $3,150, paid monthly ($350/mo Sep–Nov, $700/mo Dec–Feb). Is this within your budget? *

Yes — I've planned for this It's a stretch but I'm committed I'd need to discuss a payment plan This is outside my budget right now

How did you hear about The Incubator? *

Google search Word of mouth / referral Instagram Existing Sincerely Kitchen member Other

Anything else you'd like us to know?

Apply now.

About You

Your Food Product

Commitment & Fit

Practical

Join the info session

What happens next

Maria reviews your application

Shortlisted applicants are invited to a conversation

All applicants hear back by May 23, 2026

Program at a glance